Evaluate to Accelerate Effective Training Meet the PROS! ASTD Dallas Chapter April 18, 2006 Presented by John Cox, CPLP, Ed.D Positioning Training into the Performance Picture CEO Expectations Focus on results not just on activities Evaluation measures should be driven by learning needs of the workforce and learning needs should be driven by the organization's business challenges. Objective: How can you support organizational goals/strategy and impact performance? Performance Analysis Business Analysis Strategic plan Business Challenges when: -serving customers Performance -implementing new Analysis systems -improving productivity -learning new work processes Measured with: --Increase Sales --Reduce Costs --Improve Customer Service --Reduce Employee Turnover --Improve communication of Organizational Cause Analysis Information Resources Incentives Knowledge/ Skill Capability Motivation Intervention Selection How can T & D play a role in Framework for Evaluation Criteria Reaction Knowledge/ skill development On-the-Job Application Survey Knowledge tests Performance tests Surveys Observation Work Sample Organizational Results Return on Investment Tracked data Calculated benefits and costs Measuring Return on Investment T raining Costs Direct costs -- instructor, travel, etc. Indirect costs -- Clerical, admin. salaries Development costs Overhead costs -- org. support costs Compensation for trainees ROI = Operational Results Quality improvement Increased sales Preventable accidents Decreased employee turnover Return = Operational results = $220,800 Investment Training costs $32,836 Cost/benefit= $187,964 = 6.7 BIO for John Cox, CPLP, Ed.D John is currently an Assistant Professor at the University of North Texas (UNT). He directs and teaches in the areas of Training & Development and Human Performance Improvement (HPI). His research centers on the application of research to the practice of HPI with a current focus on employee retention. Dr. Cox is president of the Cox Learning Group, a consulting firm whose focus is on helping companies select, develop, and retain their human resources talent. He is a pioneer in the application of self-directed workplace learning methods. With over 20 years' experience, he has completed more than a hundred initiatives for clients in the Retail, Hospitality, Distribution and Manufacturing industries. He held executive positions as Director of Education at ClubCorp and Corporate Manager of Training and Development for The Southland Corporation. Prior to that he taught and consulted while a faculty member in the School of Business at East Carolina University. John published in ASTD Journal and Training Magazine. You can find his approach to Job Aid development in the ASTD Handbook for Technical and Skills Training. Dr. Cox received a Leadership Grant to attend North Carolina State University where he worked with Malcolm Knowles and received a Doctorate of Education. John can be reached at coxlearn@gte.net