CR Practitioner Competency Map
Activity Area Prioritisation Tool
NAME : ________________________________________________________
Instructions
1. Read through all 13 Activity areas.
2. Rank your top five Activities, you may wish to choose activities that are currently part of your
role, or ones that you would like to develop into, or a mixture of both.
3. Open up the Personal Development Planning Tool and step through your top 5 activities one
at a time.
RANK
ACTIVITY AREA
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Leadership Activities
Ensuring leaders are committed to Corporate Responsibility, including through stated culture,
symbols and showing vision, including equipping leaders with to sustain and improve the
business and its culture.
For example:
o Building consensus, buy-in and ownership for CR among senior leadership
o Ensuring that leaders visibly lead by example and walk the talk
o Driving cultural change and getting people to look to their manger to lead on CR, not
the CR team.
Governance and Risk Management
Analysing, reviewing and developing formal management systems and structures, including
risk frameworks , and risk analysis including scenario planning, sensitivity analysis and
mitigation in the event of risk realisation.
For example:
o Identifying risks and opportunities to the business from external expectations
o Establishing effective governance structures to support CR
o Designing proactive risk mitigation and response strategies
Stakeholder Activities
Mapping, understanding and engaging with stakeholders of the business.
For Example:
o Mapping key stakeholders and their main concerns
o Developing partnerships with stakeholders
o Coaching operational mangers in stakeholder management
Strategy Development and Implementation
Reviewing, developing and implementing overarching strategy for the business (or business
unit). Also includes planning or using a method or series of maneuvers to turn the business
toward Corporate Responsibility.
For example:
o Designing the CR strategy and aligning it with the organisation’s purpose, values and
vision
o Integrating CR into business strategy, corporate governance and management systems
o Translating CR strategy into operational policies and procedures
Policy and Programme Development and Implementation
Plan or implementing formally adopted policies and programmes with the intention to influence
and determine decisions, actions, and employee behaviour.
For example:
o
Understanding key impacts and making a formal commitment to address them
o
Implementing and co-ordinating programmes across the organisation
RANK
ACTIVITY AREA
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Workforce Activities
All aspects of employee management including engagement, training, management, diversity
and the health, safety and well-being of all employees.
For Example:
o Ensuring employability and skills development
o Training on diversity and equality
o Managing the engagement, health, safety and wellbeing of employees
o Responsible restructuring
Community Activities
Activities that engage companies and their employees to work collaboratively in communities.
For Example:
o Coordinating volunteering activities
o Gaining recognition of the business’s community activity
Environmental Activities
Engaging business to take action on climate change and other environmental issues.
For Example:
o Managing Environment Champions
o Pollution and waste management
o Transport planning
Marketplace Activities
Integration of Corporate Responsibility practices into commercial operations, including its
customers, regulators and product impacts.
For Example:
o Responsible customer relations including marketing and advertising
o Tracking product responsibility and using CR marks
o Ethical competition
Supply Chain Activities
Integration of corporate responsibility into companies' sourcing policies and procurement
processes
For Example:
o Ensure compliance with ethical and responsible sourcing policies across the supply
chain
o Promoting social and economic inclusion via the supply chain
Communications – Internal
Communicating and raising the profile of Corporate Responsibility within the business.
For example:
o Increasing the understanding of CR issues within the business
o Communicating CR initiatives and activities to the business
o Improving employee engagement
o Sharing CR success stories and achievements
Communications - External
Communicating and raising the profile of Corporate Responsibility outside the business
including to stakeholders, peers and government.
For example:
o Getting external recognition for CR activity
o Improving credibility and trust with stakeholders
o Differentiating the company from competitors
Measuring and Reporting
Measuring and reporting Corporate Responsibility performance, including benchmarking.
For example:
o Measuring and benchmarking CR activities and performance
o Transparent reporting against goals and standards