Global Strategy
About this Publication
Title:
Global Strategy
Author(s):
Mike W. Peng
Edition:
2nd ed.
Imprint:
South-Western
Place of
Mason, OH
Publication:
Publication
2009
Year:
No. of Volumes: 1
Total Pages:
526
ISBN:
978-0-324-59099-9
Format:
Textbook
Publication
Monograph
Frequency:
Language:
English
Audience:
Academic
Gale Subject
International business; Business and industries
Headings:
LC Subject(s):
Text focuses on how to manage large, multinational enterprises and offers several new perspectives. Includes is a
Description:
broadened definition of "global strategy", comprehensive and innovative coverage, and in-depth and consistent
explanations of cutting-edge research.
Publisher:
South-Western
Address:
5191 Natorp Blvd
Mason
Ohio
United States
Copyright
COPYRIGHT 2009, 2006 South-Western, Cengage Learning
Statement:
Gale Title ID:
4NGV