Uploaded by rzxu

Google's Business approach

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1. C
2. B
3. D
4. A
5. D
6. C
Google’s approach to business was different to what
companies in the same time was way different, Google
liked to make things easier for the users, making the
normally clustered home page into a clean and enjoyable
screen ( P5 line 6 – 9). Also, they were the first search
engine to introduce links as seen in paragraph 4, their
search engines made getting information by just searching
something up easier, as you could just click the link and it
would redirect you to it.
Google was able to surpass its competitors in several ways.
Google made life well, easier. The homepages were clean
and uncluttered unlike its competitors like Yahoo!, some
testers were just waiting on the home screen, when
Googles staff asked why, they said “They were waiting for it
to load”. Google also introduced links into search engines,
when you searched something up and it was connected to
a website, you could click the link connected to the result
you were looking for, and to browse and find the site like
that instead of typing in the site and finding it yourself.
The things Google and Xerox have in common are little but
significant, both Google and Xerox became popular verbs
used by many people, Xerox is mostly used in America ( as I
was told) and Google is used worldwide, everybody and
their grandparents knows about it! They both
revolutionised the tech industry at their time, Xerox made
the first plain paper copy and Google made by far the best
search engine.
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