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UNIVERSITY
OF CAMBRIDGE
General Certificate
MANAGEMENT
PAPER
LOCAL EXAMINATIONS
of Education
Advanced
SYNDICATE.
Level
OF BUSINESS
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Wednesday
24 JUNE
1998
Afternoon
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3 hours
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Additional materials:
Answerpaper
TIME
3 hours
INSTRUCTIONS TO CANDIDATES
Write your name, Centre number and candidate
paper/answer booklet.
number in the spaces provided on the answer
Answer any four questions.
Write your answers on the separate answer paper provided.
If you use more than one sheet of paper, fasten the sheets together.
INFORMATION FOR CANDIDATES
The number of marks is given in brackets [ ] at the end of each question or part question.
You are reminded of the need for good English and clear presentation in your answers.
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OD(FRS)
OF86779
(C)
UCLES
1998
[Turn over
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2
1
The Production Manager of a large manufacturing business is keen to achieve higher productivity
J and has decided to undertake a programme of work study.
(a)
Discuss the methods of work study that could be used.
[10]
(b)
How, and to what extent, might the results of work study be used to achieve the Production
Manager's objective of higher productivity?
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[15]
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2
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A manufacturing firm, based in your country, buys raw materials and components from both
overseas and domestic suppliers. The firm exports 70% of its output to the European market, the
remainder being sold in the domestic market.
(a)
(b)
(c)
How could the firm ensure the efficient
stocks?
management
of raw material
Discuss the likely implications for the firm of an appreciation
and component
[10]
of the exchange rate of your
country's currency.
[8]
How might the firm react to the change in the value of your country's currency?
[7]
3 J Outline any two theories of motivation which you have studied and discuss their relevance to th~
management of workers in the 1990s. M"..\,-J T ~ \O~ ,-- !~~
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4 J (a)
(b)
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(a)
(b)
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How useful is budgetary control in the management of a business? ~ ~.J""4o..
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Discuss the benefits to a firm of preparing flexible budgets.
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What might be the
shopfloor workers?
causes
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and
effects of poor
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communication
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What action should management take to resolve communication
between
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[17]
[8]
managers
problems?
and
[10]
[15]
6
How could prospective shareholders use ratio analysis, and other information, to help them decide
whether to invest in a company?
[25]
7
(a)
8
What factors should a firm consider when selecting appropriate
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methods for promoting its
products?
[15]
(b)
How could a firm assess the effectiveness of its promotional activities?
[10]
(a)
How, and in what circumstances, might a firm use the Payback Period method of investment
appraisal when deciding between two projects?
[10]
(b)
Critically evaluate two other methods of investment appraisal which firms could use when
making investment decisions.
[15]
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